Scenario
AI workflows for product pages, bullets, PDP copy, and marketplace listing optimization.
Related content
A few weeks ago a creator I follow posted a clip. Looked slick. Tight edits, clean captions, a background that shouldn't have been possible in his tiny apartment.
A while back, I was buying a coffee machine on Amazon.
A while back, I was talking with a friend who's been buying ads for eight years.
A little while ago, McKinsey put out a sixty-eight-page report.
Today's 20 signals all point to one thing: AI is no longer a new tool for marketers — it's the new gateway.
A piece of news crossed my feed recently that made my stomach drop.
Most Google Ads "automation" I've seen has the same shape. It pokes you. "Hey, your CPA is drifting." "Here's a recommendation.
Last summer, Meta's Zuckerberg dropped a prediction: by the end of 2026, the entire advertising workflow would be fully automated by AI.
A while back, I grabbed dinner with some friends who work in ad buying.
A while back, a friend who works in branding vented to me.
I came across some data recently that stopped me in my tracks.
I saw a set of numbers the other day that made me stop cold.
I saw a number recently that stopped me cold.
Today's main thread is clear: AI is no longer just a tool for marketers — it is becoming the "field" of marketing itself.
Something happened recently, and it got me thinking for a while.
A while ago, I opened my inbox and found a fresh CEO survey.
A few days ago I came across a number that genuinely startled me.
A couple of days ago, I was scrolling through social media.
A few days ago I came across a fascinating study, done with 373 employees of small and medium-sized enterprises (SMEs).
Translator's note: Liu Run is a Chinese business consultant and writer. The article is written in his voice, addressed to a friend.
A few days ago, a friend who runs an e-commerce business complained to me.
A while back, I scrolled past a marketing blog whose title I've already forgotten.
A while back, I scrolled past a piece of news that left me sitting there stunned.
Today's 20 signals all point to one thing: the decisive factor in AI marketing has shifted from "whether to use AI" to "whether you can turn it into a system.
A while back, I read a piece of news that made me genuinely uncomfortable.
A while ago, I saw a set of numbers that genuinely shook me.
I was talking recently with a friend who runs growth.
A CMO at a midsize enterprise software company told us a story recently that stuck with me.
I came across a set of numbers recently that stopped me cold.
A few days ago, a friend of mine came to me with a complaint.
Anyone who's worked in content marketing has heard some version of the 80/20 rule.
A couple of days ago, I scrolled past an official document from Google.
A SaaS founder friend was venting to me recently.
A few days ago, a friend in the ad-buying business was venting to me.
A while back, a friend who runs a SaaS company sat down with me over coffee.
A couple of days ago, a junior marketer came over and asked me:
Today's 20 signals paint a coherent picture: GEO (Generative Engine Optimization) has moved from academic papers into operational playbooks and agency selection lists.
A while back, a friend of mine who runs an e-commerce business came to me with a complaint.
A while back, I was chatting with a friend who works in branding.
A while back, I grabbed coffee with a friend who runs a B2C brand.
A while ago, I grabbed dinner with a friend who runs a consumer brand. He ordered an Americano, looked troubled, and told me:
Recently, a post on social media nearly made me laugh out loud.
Out of habit, I opened Perplexity to look something up.
A while ago, I came across a report from Grand View Research.
A few days ago, a friend in marketing vented to me.
A number I saw recently made me do a double take.
Recently, I was scrolling through Instagram when a video showed up in my feed.
The other day, a friend of mine — a marketing director — asked me out for coffee.